This has been a relatively quiet week. My primary focus has been updating some of our handouts. Most are ready for press, but I will delay that until next week. An error of some fashion is always there to be found and nothing irritates me more than a little typo after printing 250 copies. When I return next Tuesday, I will review them again (hopefully with fresh eyes) and send them to the printers. The latest updates have been posted on the Web in the meantime at: http://www.mhc.ab.ca/library/howtoguides.html.
Jason and Valarie decided to run with the idea of creating a folded leaflet for issuing student identification cards in. The leaflet will deliver information on the functions of the ID card, but also promote library services. The idea was inspired by the type of leaflet you get with a pass card when you check into a hotel. They did a nifty job, and hopefully we will get fewer students saying, "I thought I got new card every semester." [Students tend not to like the $5 replacement fee.]
Finally, I continue to muck around with Relais's self-registration source code. I am 90% of the way there, but a few issues confound me on the actual registration page. A consultation with our Webmaster was informative, but he thinks that it would take him a couple of days to understand what all the Java scripts' functions are. In the meantime, I took a different approach and hopefully it will be successful.
Showing posts with label marketing committee. Show all posts
Showing posts with label marketing committee. Show all posts
Friday, August 3, 2007
Tuesday, July 31, 2007
Bad Ideas: Good Riddance To...
The Library Marketing Committee continues to develop the brand for the instant messenger (IM) system that we intend to launch in the fall. The theme has been established, but we did discuss alternatives. One, that I am glad never saw the light of day, was: Digger, The Information Mining Gopher.
Click the image of Digger for a larger view:
The idea behind Digger was to create the absolute last thing that any of us would like to see. You know, present the worst possible ideas to the boss and hopefully he/she will pick the one you actually want. I hate myself for co-conceiving the little 5|-|17. My original notion was the iconic southern Alberta miner and relating it to "data mining" (which I did like); my co-worker (Valarie) suggested the gopher to add a cutsie-poo factor into the equation - this equals nausea and self-loathing.
Though I dislike the concept, it was not entirely without thought. The concept is based on two southern Alberta themes - the Richardson's Ground Squirrel (a.k.a, the gopher) and miners (since coal mining is still prevalent in the region) - and the notion of data mining. Despite the thought process that went in to it, the concept is still better off dead.
Another concept that I floated included a lighthouse theme. The obvious connotations include: illuminating the darkness to locate information, and the Lighthouse of Alexandria - where the famous Library of Alexandria was located.
As for the actual theme, well you will have to wait and see. It is, as the British might say, a little sexier.
Click the image of Digger for a larger view:
The idea behind Digger was to create the absolute last thing that any of us would like to see. You know, present the worst possible ideas to the boss and hopefully he/she will pick the one you actually want. I hate myself for co-conceiving the little 5|-|17. My original notion was the iconic southern Alberta miner and relating it to "data mining" (which I did like); my co-worker (Valarie) suggested the gopher to add a cutsie-poo factor into the equation - this equals nausea and self-loathing.
Though I dislike the concept, it was not entirely without thought. The concept is based on two southern Alberta themes - the Richardson's Ground Squirrel (a.k.a, the gopher) and miners (since coal mining is still prevalent in the region) - and the notion of data mining. Despite the thought process that went in to it, the concept is still better off dead.
Another concept that I floated included a lighthouse theme. The obvious connotations include: illuminating the darkness to locate information, and the Lighthouse of Alexandria - where the famous Library of Alexandria was located.
As for the actual theme, well you will have to wait and see. It is, as the British might say, a little sexier.
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